MAMC : Master of Arts in Mass Communication

Postgraduate Courses M.A Mass Communication
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MAMC : Master of Arts in Mass Communication

M.A Mass Communication is a 2 years regular degree program. M.A in mass communication course at BFIT is affiliated to HNB Garhwal Central University.

Mass communication master’s degree program teach students about media innovations, cultural issues, theories, research methods, production techniques and managerial responsibilities. Students become familiar with numerous forms of media, but they can usually choose one type as their specialization. Graduates are eligible to seek a variety of jobs within the fields of communication and media or continue their education in a doctoral program.
In M.A Mass Communication program, students complete core course covering topics such as principles of mass communications, ethics in the media and media law.

* Advertising in relation to mass communication, refers to marketing a product or service in a persuasive manner that encourages the audience to buy the product or use the service.
* Broadcasting is the act of transmitting audio and/or visual content through a communication medium, such as radio, television, or film. In the study of mass communication, broadcasting can refer to the practical study of how to produce communication content, such as how to produce a television or radio program.
* Journalism is the collection, verification, presentation, and editing of news for presentation through the media, in this sense, refers to the study of the product and production of news. The study of journalism involves looking at how news is produced, and how it is disseminated to the public through mass media outlets such as newspapers, news channel, radio station, television station, and more recently, e-readers and Smartphone.
* Public relations is the process of providing information to the public in order to present a specific view of a product or organization. Public relations differs from advertising in that it is less obtrusive, and aimed at providing a more comprehensive opinion to a large audience in order to shape public opinion.

Mass Communication is not limited to journalism alone. To a great extent mass media is a modern reality which covers all aspects of human life. Moreover, a great change can be observed in the concept of people working in mass media. Careers in Mass Communication are not only high paying but also bring in a great deal of job satisfaction and expression of creativity.

+ Additional Value Added Certification

Fashion Photographer, Film Director, TV Correspondent, Producer , Radio Jockey/ RJ, Screenwriter, Sound Engineer, Sound Mixer and Sound Recordist, Special Correspondent• Video Jockey, Art Director, Editor, Event manager, Journalism, Executive Certificate, BS Communication

 

Eligibility

* The candidate should be passed the Bachelors examination from any recognized University or its equivalent examination and secured minimum 50% marks (45% is case of SC/ST candidates) .
* Candidates who have appeared or who are likely to appear for the qualifying examination i.e. B.A or equivalent but whose results have not been as yet declared can also go ahead for the admission.

 

Career Scope

Mass communication as a career is very promising in India and beyond. The profession provides variety and immense scope for the talented. The media in India is growing with options in print, online media, electronic media, technical writing, publishing industry etc. The biggest advantage which is associated with the mass communication industry is that it gives creatively inclined people a lot of opportunities to explore, and experiment. From working as an independent film maker, to copywriter, there is indeed an exhausting range of opportunities as far as the career growth in the field of mass communication in India is concerned.

Job Prospects

A professional course in mass communication opens doors for a career in films & TV, publishing, public relations, journalism, editing, direction, filmmaking, scriptwriting, production, etc. In nutshell, Mass Communication widens up the horizon of career options for a person. Depending upon personal interest and inclination a mass communication professional can choose a job. Attractive and high paying jobs as journalist, actor, director, editor, screenwriter, RJ, producer, VJ are available to the talented and trained individual.

Different Roles, Different Names
Following are the various job profiles offered to graduates in mass communication:
• Fashion Photographer
• Film Director
• TV Correspondent
• Producer
• Radio Jockey/ RJ
• Screenwriter
• Sound Engineer
• Sound Mixer and Sound Recordist
• Special Correspondent
• Video Jockey
• Art Director
• Editor
• Event manager
• Public Relations Officer

  • Admission Process

    1. Admission in Post Graduate Course- M.A Mass Communication is on the basis of merit of graduation marks and personal interview.

    2. You can fill the online registration form available on the website and pay Rs. 5000/- online as the registration fee. If interested and eligible, Apply Online here

    3. Alternatively, for the Seat registration you can deposit money by making Demand Draft in favor of BFIT payable at Dehradun by depositing the cash in ICICI Bank or you can transfer money from any bank through RTGS/NEFT.

    4. Selected students will be intimated over email/phone.

    5. On the date of scheduled joining time the student shall report at the venue on time, wherein briefing of the institute, rules and regulations etc. shall be given to the students. The students should carry the following documents along with the following certificates in original for verification:

    * 8 passport size photographs.
    * TC & Migration Certificate. * Character certificate from the last school attended.
    * Marks sheet of Graduation & pass certificate.
    * 10th class marks sheet & pass certificate.
    * 12th class marks sheet & pass certificate.
    * Two sets of photocopies of all the above documents.
    * Copies of extracurricular / sports or any other major achievement done on basis of which additional consideration is being made.

    Upon verification of the above documents, the candidates shall appear for their Group Discussion and Personal Interview.
    1. If any of the above mentioned documents are not available, then the admission given shall be provisional basis unless submitted. The required documents will have to be submitted latest by 25th July 2018.
    2. The merit list is drawn on the basis of weightage as under-

    Graduation – 50%
    Personal Interview – 50%

    A merit list will be drawn on the basis of above. Those shortlisted, an offer/short listing letter will be sent to them. On Receipt of the above letter, students need to confirm their admission within 15 days of receiving the communication and deposit the course fee.
    The fee can be deposited online through our website or by making Demand Draft in favor of BFIT payable at Dehradun by depositing the cash in ICICI Bank or you can transfer money from any bank through RTGS/NEFT.
    Account Details:

    BANK NAME- ICICI BANKA/C NO.-243801000031

    A/C HOLDER-BFIT TECHNICAL CAMPUS

    BRANCH- ANURAG CHOWK, DEHRADUN

    IFSC CODE- ICIC0002438

     

    BANK NAME- SBI BANKA/C NO.-31042767195

    A/C HOLDER-BFIT

    BRANCH- IMA, DEHRADUN

    IFSC CODE –SBIN0000739

     

    BANK NAME- IDBI BANKA/C NO.-1764104000005654

    A/C HOLDER-BFIT

    BRANCH- GMS ROAD, DEHRADUN

    IFSC CODE –IBKL0001764

     

    3. Students confirmed for admission shall have to deposit the balance fee for the first year within next 30 days of confirmation of admission. Those students wishing to avail a bank loan and requiring extra time shall make a request within 3 weeks of confirmation of admission. Additional time to deposit the fee or as deemed fit by the selection committee will be granted only on an undertaking that in case the fee is not deposited till the due date, the seat may be allotted to another candidate.

    In case of sanction of higher loan amounts, the balance will be refunded to the students.

  • Course Structure

    FIRST SEMESTER
    * MACMT101: Introduction to Mass Communication
    * MACMT102: Introduction to Electronic Media
    * MACMT103: Media Laws & Ethics
    * MACMT104: Print Journalism
    * MACMT105: Reporting, Writing, Editing (Print)
    * MACMT106: Psychological Assessment

    SECOND SEMESTER
    * MACMT201: Multimedia, Animation & Graphics
    * MACMT202: Electronic Journalism
    * MACMT203: Photo Journalism
    * MACMT204: Video Editing
    * MACMT205: Advertising & Public Relations
    * MACMT206: Media Research

    THIRD SEMESTER
    * MACMT301: Cinematography, Lighting, Set, Designing & Make up
    * MACMT302: Media Economics
    * MACMT303: Direction
    * MACMT304 : Script Writing for Electronic Media
    * MACMT305: Radio Production
    * MACMT306: Corporate Communication & Marketing

    FOURTH SEMESTER
    * MACMT401: Electronic Media Commercials
    * MACMT402: Acting
    * MACMT403: Elective-I
    * MACMT404: Elective-II
    * MACMT405: Project Work/ Dissertation

    List of Elective Subjects (Any Two)
    1. Web Journalism
    2. Television Journalism
    3. Script Writing
    4. Professional Videography
    5. Audio Production Techniques
    6. Video Production

    * Practical-1st- Based on paper 1st, 2nd 3rd
    * Practical-2nd- Based on paper 4th, 5th,6th

  • Fee Structure

    DetailsIst YearIInd Year
    Form FeeRs.500NA
    Registration FeeRs.3,000NA
    Campus FeeRs.7,500NA
    Other Charges (Uniform, Lab Practical, Seminar etc)Rs.11,500NA
    Tuition FeeRs.49,500/-Rs.49,500/-
    LibraryRs.3,000/-Rs.3,000/-
    Other Charges (ID card/Marathon/SMS etc.)Rs.940NA
    Medical Consultation ChargesRs. 800/-Rs. 800/-
    Placements Rs. 4,000/- Rs. 4,000/-
    Dissertation/Internship/Training Charges (wherever applicable)Placements (wherever applicable)(wherever applicable)
    University Exam FeeAs per the University NormsAs per the University Norms
    TotalRs.80,740/-Rs.57,300/-
100%

Academic excellance

95%

Phd & Renowned Faculties

100%

Hands on Training

100%

Degree Validation

Why Bfit

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AFFILIATION

BFIT Dehradun runs M.A Mass Communication, a two year regular degree program affiliated to H.N.B. Garhwal Central University (UGC Approved University -University Grant CommissionMinistry of H.R.D. Human Resource Development Govt. of India & NAAC Accredited).

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AWARDS

Awarded Best Emplacement College in India.

Awarded Best Technical & Professional College in Uttarakhand (North India).

Awarded Best Academic Leadership Award in IT And Management Education.

Awarded Best B-school & Mass Comm. College in North India.

Awarded Best Leading Management And Technical Institution.

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NEWS & EVENTS

  • BFIT ONLINE PORTAL FOR RE-REGISTRATION IS OPEN TILL 15th JAN 2018. NO FORMS SHALL BE ACCEPTED THEREAFTER. MUST CLEAR DUES (IF ANY). FOR DETAILS CALL DEAN.
  • STUDENTS TO NOTE: 1. Classes remain suspended on 2 DEC, 2017 in lieu of Eid-Milad-Un-Nabi.  2. Make-up Examinations shall be from 4 DEC, 2017.
  • Students willing to do Diploma Program of AUTO-CAD must call immediately to Department Incharge-7456000107.
  • HNBGU External Practical Examination of Geology has been fixed on following dates: 1.B.SC (I-SEM) ON 5 DEC, 2017, 2.B.SC (III-SEM) ON 7 DEC, 2017. For details call DEAN/HOD.
  • SDSUU enrolled students to note that online Exam portal is open till 25 NOV, 2017. Late fee after University last date. For details meet HOD immediately.
  • For final year students-A placement drive/skill development program from 21st-25th NOV 2017 from 2:00 pm in Auditorium.
  • Students to note that Add-On Diploma Certification Courses shall be started from 21st NOV, 2017. Compulsory to attend.
  • Gate No. 1 & 3 shall be open for Entry & Exit. Gate No. 2 shall be only used for vehicles. High noise vehicles/pillion riders shall be barred from Entry 21st NOV, 2017 onwards.
  • BFIT is proud to host HNBGU 43rd ATHLETIC MEET, held from 1st-13th NOV at Maharana Pratap Sports Stadium, Raipur.
  • BFIT creates history – once again BFIT has become champion in HNBGU 43rd Athletics Meet.

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