BA Mass Communication Course

Graduate Courses BA (Hons.) in Mass Communication
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BA Mass Communication Course

BA Mass Communication is an undergraduate degree course in Mass Communication.  B.A (Hons.) in Mass Communication program incorporates six semesters over 3 years. The BAMC degree at BFIT  is affiliated to HNB Garhwal Central University.

Over the last decade, a large number of colleges and universities have begun to offer communication education at the bachelor’s level, particularly, in the field of journalism. This is more as a response to the growth in the media industry rather than as a measure to promote responsible media practices.

Still, such mushrooming presents, both a challenge and an opportunity to institutions that understand the power and responsibility of media in society. One of the overall objectives of this program at  BFIT is to promote well – being in society through meaningful media practices.
Specifically, the objectives of this program are as follows :

• To provide a strong foundation in news media practices across different media.
• To promote an understanding of news media and their role in society.
• To promote depth in media education by laying a strong foundation in the study of arts

This field encompasses the full range of human experience of media—including affect, cognition, and behavior—in activities, events, theories, and practices. Media include all forms of mediated communication, such as pictures, sound, graphics, content and emerging technologies.

Personal Attributes: To become a journalist one should have an inquisitive mind, will power, an aptitude for presenting information in an accurate, concise and effective manner, organize their thoughts and to express themselves clearly both orally and in writing. At the same time a journalist has to be tactful, confident and organized while interviewing people from all walks of life. They must have the ability to sift relevant facts from the irrelevant. The ability to accept criticism and willingness to do considerable rewriting are also necessary. He/She should have excellent journalistic vision- awareness of the major or minor political and current affairs, communication skills, leadership quality and long term experience as an editor.
Editors must have the ability to write & edit articles, take speedy decisions, a questioning mentality and an awareness of current affairs
Reporter should have an analytic approach, perseverance, cool temperament, writing skill and self-confidence. He should have good contacts with various news resources and an ability to sense news.

 

Eligibility

• All students must have passed 10+2 or senior secondary examination with a minimum of 40% marks can join the BA (Hons.) Mass Comm course.
• The students are generally admitted on the basis of personal interview and written examination conducted by Institute.
• Institutes admit student on merit basis.

Career Scope

The strong influence of media over people’s daily life is one of the factors attracting youngsters to pursue a career in the mass communication industry. The other, is the many career prospects that a mass communications degree offers. As a mass communications graduate, you can aspire to work in any job role that requires constant communication.

A mass communication degree will prepare you to join the workplace immediately after graduation. If you have a technical mass communication qualification, the job avenues available to you include:

1. Copywriter – Responsible for writing the creative taglines and stories for different forms of advertising.

2. Journalism – You can work as a journalist for print, television, or radio.

3. Media planner – He/she is responsible for planning the use of different types of media, and managing the media expenses.

4. TV producer – Handles all aspects of production of a documentary, film, news, or television serial.

5. Camera person – The person who is literally working behind the scene!

6. Copy editor – Works in publication houses as editor for reviewing content submitted by other writers.

7. Public relations officer or PRO – Is responsible for handling the publicity of an organisation or for multiple clients.

8. Corporate communications – Like the PRO, the corporate communications executive is responsible for framing communication about the company with the press, investors, or with customers.

9. Event management – Hosting events such as weddings, trade shows, fashion shows etc.

10. Radio Jockey – Host shows on national and private radio channels.

After a mass communication degree, you can also pursue other careers which involve people communication. Some of these include

1. Travel Agent

2. Placement Officer

3. Marketing Manager

4. Corporate Trainer

5. Hotel Manager

6. Speechwriter

7. Lobbyist / Fundraiser

8. Market Researcher

9. Technical Writer

10. College Professor

Job Prospects

The aspirants after completing B.A. in Mass Communication and Journalism can find job in different areas. The various employment areas in mass communication sector are listed below.

  • Advertising Agencies
  • Books and Novels
  • Blogs
  • Broadcasting Corporations
  • Circulation and Public Relations
  • Central Information Service
  • Legal Affairs Department
  • Journals
  • News Agencies
  • Press Information Bureau
  • Photography Companies
  • TV Channels
  • Radio Telecasting Companies
  • AIR – All India Radio
  • Periodicals and Magazines
  • Newspapers
  • Websites

Government Jobs after B.A in Mass Communication & Journalism

The candidates can find a lot of opportunities in all government run organizations engaged in mass communication and journalism. The candidates can find job openings in All India Radio, Doordarshan and other government run organizations.  The remunerations and career growth in government firms under mass communication sector is the best in the industry.

Private Sector Jobs after B.A in Mass Communication & Journalism

The graduates after completing B.A in Mass Communication & Journalism can find lot of opportunities in private sector. The aspirants can find job opportunities in many private channels like STAR TV, ZEE TV, NDTV, CNBC, etc. The candidates can find job opportunities in various private FM channels like Big FM, Radio Mirchi, etc. The candidates can find job opportunities in international television channels like BBC, National Geographic Channel, Discovery Channel, etc. The remunerations in private channels is comparatively very good when compared to government organizations.

Another area for the aspirants is to find jobs in newspapers, magazines, monthly publications, and press information bureau. Candidates after completing a course in mass communication will find opportunities in channels like ZEE TV, NDTV, IBN, STAR TV, etc employ. BBC, Discovery TV are also amongst the options available. Another option for talented candidates is to work as freelancers.

  • Course Fee

    Fee:

    Fee applicable to applicants admitted on the basis of AIBFEE (Mass Communication) will be as per details given below:

    Program Applicable Fee (Per Year)
    BA Mass Comm Rs 40,000/-
  • Scholarship

    BFiT Group of Institutions

    On The basis of performance in AIBFEE (School of Arts & Journalism  – SAJ) :

    The cut-off for each category will be announced along with the result of respective schedule. The scholarship details are as per the following table:

    Course Fee (per year) Rs.40,000/-
    Percentage Slab Detail
    Scholarship amount  (per year) Fee Applicable after Scholarship (per year)
    95% or above aggregate marks (Subject to seat Availability)
    Or
    AIBFEE score more than or equal to Rank #1 cut-off
    Rs.24000/- Rs.16000/-
    90% – 94.99% aggregate marks (Subject to seat Availability)
    Or
    AIBFEE score more than or equal to Rank #2 cut-off
    Rs.16000/ Rs.24000/-
    80% – 89.99% aggregate marks (Subject to seat Availability)
    Or
    AIBFEE score more than or equal to Rank #3 cut-off
    Rs.12000/- Rs.28000/-
    70% – 79.99% aggregate marks (Subject to seat Availability)
    Or
    AIBFEE score more than or equal to Rank #4 cut-off
    Rs.8000/- Rs.32000/-
  • Admission Process

    A) Admission in Under Graduate Course- BA Mass Communication is based on Percentage of the XII standard / AIBFEE Exam / GD-PI.

    1. Phase – 1

    i) EARLY ADMISSION: – Applicable 28th Nov 2018 – 28th May 2019

    • Path C: Applicable 28th Nov 2018 – 28th April 2019: – Scholarship based on percentage in 12th

    Apply Now

    a) To Block/Reserve a seat , you have to pay Rs.5000/- (adjustable in tuition fee & non- refundable) through any below mentioned

    modes. If interested and eligible.

    i) Online Payment facility @ http://bfitdoon.com/online-payment.php or click mentioned below.

    Online Payment

    ii) By cash deposit in Bank

    iii) By making Demand Draft in favour of BFIT payable at Dehradun.

    iv) By RTGS/NEFT

    BANK DETAIL:-

    BANK NAME- ICICI BANK

    A/C NO.-243801000031

    A/C HOLDER-BFIT TECHNICAL CAMPUS

    BRANCH- ANURAG CHOWK

    IFSC CODE -ICIC0002438

     

    BANK NAME- SBI BANK

    A/C NO.-31042767195

    A/C HOLDER-BFIT

    BRANCH- IMA DEHRADUN

    IFSC CODE –SBIN0000739

     

    Bank Name: Canara Bank

    Branch: Rajpur Road, Dehradun

    IFSC Code: CNRB0001182

    Account Holder: BFIT

    A/c no: 1182201002901

     

    b) After making payment, please email us your remittance detail at admissionbfit@gmail.comalong with your complete detail

    c) The Provisional Admission shall be granted to you.

    d) Within few minutes you get admission Id on your registered mobile number/email, stating admission confirmation

     

    • Path D: Applicable 28th April 2019 – 28th May 2019: –

    Apply Now

    a) To Block/Reserve a seat , you have to pay Rs.5000/- (adjustable in tuition fee & non- refundable) through any below mentioned

    modes. If interested and eligible.

    i) Online Payment facility @ http://bfitdoon.com/online-payment.php or click mentioned below.

    Online Payment

    ii) By cash deposit in Bank

    iii) By making Demand Draft in favour of BFIT payable at Dehradun.

    iv) By RTGS/NEFT

    BANK DETAIL:-

    BANK NAME- ICICI BANK

    A/C NO.-243801000031

    A/C HOLDER-BFIT TECHNICAL CAMPUS

    BRANCH- ANURAG CHOWK

    IFSC CODE -ICIC0002438

     

    BANK NAME- SBI BANK

    A/C NO.-31042767195

    A/C HOLDER-BFIT

    BRANCH- IMA DEHRADUN

    IFSC CODE –SBIN0000739

     

    Bank Name: Canara Bank

    Branch: Rajpur Road, Dehradun

    IFSC Code: CNRB0001182

    Account Holder: BFIT

    A/c no: 1182201002901

    b) After making payment, please email us your remittance detail at admissionbfit@gmail.comalong with your complete detail

    c) The Provisional Admission shall be granted to you.

    d) Within few minutes you get admission Id on your registered mobile number/email, stating admission confirmation

     

    • Path B : GD/PI : Applicable from 28th Nov 2018 – 28th April 2019

    Interviews shall be conducted for all the Paths of Admission and Phases. The Interview shall be conducted in the following manner: –

    – On-Campus Face-To-Face Interview & Group Discussion

    – Face-To-Face Interview & Group Discussion in Offices Across the World

    – Web One-On-One Interview & Web Conference.

    – Telephonic Interview, etc.

    Apply Now

    a) To Block/Reserve a slot, you have to pay Rs.1000/- (adjustable in registration fee & non- refundable) through any below

    mentioned modes. If interested and eligible.

    i) Online Payment facility @ http://bfitdoon.com/online-payment.php or click mentioned below.

    Online Payment

    ii) By cash deposit in Bank

    iii) By making Demand Draft in favour of BFIT payable at Dehradun.

    iv) By RTGS/NEFT

    BANK DETAIL:-

    BANK NAME- ICICI BANK

    A/C NO.-243801000031

    A/C HOLDER-BFIT TECHNICAL CAMPUS

    BRANCH- ANURAG CHOWK

    IFSC CODE -ICIC0002438

    BANK NAME- SBI BANK

    A/C NO.-31042767195

    A/C HOLDER-BFIT

    BRANCH- IMA DEHRADUN

    IFSC CODE –SBIN0000739

     

    Bank Name: Canara Bank

    Branch: Rajpur Road, Dehradun

    IFSC Code: CNRB0001182

    Account Holder: BFIT

    A/c no: 1182201002901

    b) After scoring the minimum GD-PI cutoff for the selection process, you have to pay Rs.4000/- (adjustable in tuition fee & non-

    refundable) through any above mentioned modes.

    c) After making payment, please email us your remittance detail at admissionbfit@gmail.comalong with your complete detail.

    d) The Provisional Admission shall be granted to you.

    e) Within few minutes you get admission Id on your registered mobile number/email, stating admission confirmation.

     

    • Path A: AIBFEE : – The exam shall be conducted online from – 28th February 2019 to 28th April 2019

    Provisional Admission depends on merit basis available for all Courses. There are four options:

    – Rank #1 cut-off of AIBFEE score.

    – Rank #2 cut-off of AIBFEE score.

    – Rank #3 cut-off of AIBFEE score.

    – Rank #4 cut-off of AIBFEE score

    a) To Block/Reserve a slot you can fill online allocation form.

    Apply Online

    b) After receiving Login Credentials, take your exam 24 X 7 from home and your result shall be updated in 48 hours.

    c) After scoring the minimum AIBFEE Rank, you have to pay Rs.5000/- (adjustable in tuition fee & non- refundable) through any

    below mentioned modes.

    i) Online Payment facility @ http://bfitdoon.com/online-payment.php or click mentioned below.

    Online Payment

    ii) By cash deposit in Bank

    iii) By making Demand Draft in favour of BFIT payable at Dehradun.

    iv) By RTGS/NEFT

    BANK DETAIL:-

    BANK NAME- ICICI BANK

    A/C NO.-243801000031

    A/C HOLDER-BFIT TECHNICAL CAMPUS

    BRANCH- ANURAG CHOWK

    IFSC CODE -ICIC0002438

    BANK NAME- SBI BANK

    A/C NO.-31042767195

    A/C HOLDER-BFIT

    BRANCH- IMA DEHRADUN

    IFSC CODE –SBIN0000739

     

    Bank Name: Canara Bank

    Branch: Rajpur Road, Dehradun

    IFSC Code: CNRB0001182

    Account Holder: BFIT

    A/c no: 1182201002901

    d) After making payment, please email us your remittance detail at admissionbfit@gmail.comalong with your complete detail.

    e) The Provisional Admission shall be granted to you.

    f) Within few minutes you get admission Id on your registered mobile number/email, stating admission confirmation.

    2. Phase – 2

    • Path E: From 28th May to 11th July 2019: Path E shall be announced subject to seat availability.

    B) On the date of scheduled joining time the student shall report at the venue on time, wherein briefing of the institute, rules and regulations etc. shall be given to the students. The students should carry the following documents along with the following certificates in original for verification:

    • 8 passport size photographs.
    • TC & Migration Certificate.
    • Character certificate from the last school attended.
    • 10th class mark sheet & passing certificate.
    • 12th class mark sheet & passing certificate.
    • Aadhar Card
    • Domicile Certificate
    • 3 sets of photocopies of all the above documents.
    • Copies of extracurricular/sports or any other major achievement done on basis of which additional consideration is being made.

    C) Upon verification of the above documents, the candidates shall granted final admission.

    D) If any of the above mentioned documents are not available, then the admission given shall be provisional basis unless submitted. The required documents will have to be submitted latest by 25th July 2019.

  • Fee Structure

    DetailsIst YearIInd YearIIIrd Year
    FormRs. 500/-NANA
    Registration FeeRs. 3000/-NANA
    Campus FeeRs. 7,500/-NANA
    Other Charges (Uniform, Lab practical, Seminar etc.)Rs. 11,500/-NANA
    LibraryRs. 3000/-Rs. 3000/-Rs. 3000/-
    Other Charges (ID card/Marathon/SMS etc.)Rs. 940/-NANA
    Medical Consultation ChargesRs. 800/-Rs. 800/-Rs. 800/-
    PlacementsRs.4,000/-NARs.4,000/-
    Dissertation/Internship/Training Charges (wherever applicable)(wherever applicable)(wherever applicable)(wherever applicable)
    University Exam FeeAs per the University NormsAs per the University NormsAs per the University Norms
  • Course Structure

    First Semester
    Core Course C-1 Introduction to Journalism , Practical
    Core Course C-2 Introduction to Media and Communication, Practical
    AECC English/ MIL Communication
    GE – 1 Print Journalism and Production

    Second Semester
    Core Course C – 3 Reporting and Editing for Print, Practical
    Core Course C – 4 Media and Cultural Study, Tutorial
    AECC Environmental Science
    GE – 2 Photography, Practical

    Third Semester
    Core Course C – 5 Introduction to Broadcast Media
    Core Course C – 6 History of the Media, Tutorial
    Core Course C – 7 Advertising and Public Relations, Practical
    SEC – 1 Radio Production
    GE – 3 Film Appreciation, Practical

    Fourth Semester
    Core Course C – 8 Introduction to New Media, Practical
    Core Course C – 9 Development Communication, Tutorial
    Core Course C – 10 Media Ethics and the Law
    Sec – 2 Documentary Production
    GE – 4 Multimedia Journalism, Practical

    Fifth Semester
    Core Course C – 11 Global Media and Politics, Tutorial
    Core Course C – 12 Advanced Broadcast Media, Practical
    DSE : Any two of the followings
    DSE – 1 Media Industry and Management – I, Tutorial
    And/or
    Media Industry and Management – II
    DSE – 2 Photography, Practical
    DSE – 3 Media Gender and Human Rights, Tutorial

    Sixth Semester
    Core Course C – 13 Advanced New Media, Practical
    Core Course C – 14 Communication Research and Methods, Practical
    DSE : Any two of the following
    DSE-4 Introduction to Film Studies, Tutorial
    DSE-5 Development Journalism, Tutorial
    DSE-6 Dissertation, Tutorial

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BFIT Dehradun runs BAMC, a three year regular degree program affiliated to H.N.B. Garhwal Central University (UGC Approved University -University Grant CommissionMinistry of H.R.D. Human Resource Development Govt. of India & NAAC Accredited).

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NEWS & EVENTS

  • BFIT ONLINE PORTAL FOR RE-REGISTRATION IS OPEN TILL 15th JAN 2018. NO FORMS SHALL BE ACCEPTED THEREAFTER. MUST CLEAR DUES (IF ANY). FOR DETAILS CALL DEAN.
  • STUDENTS TO NOTE: 1. Classes remain suspended on 2 DEC, 2017 in lieu of Eid-Milad-Un-Nabi.  2. Make-up Examinations shall be from 4 DEC, 2017.
  • Students willing to do Diploma Program of AUTO-CAD must call immediately to Department Incharge-7456000107.
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  • SDSUU enrolled students to note that online Exam portal is open till 25 NOV, 2017. Late fee after University last date. For details meet HOD immediately.
  • For final year students-A placement drive/skill development program from 21st-25th NOV 2017 from 2:00 pm in Auditorium.
  • Students to note that Add-On Diploma Certification Courses shall be started from 21st NOV, 2017. Compulsory to attend.
  • Gate No. 1 & 3 shall be open for Entry & Exit. Gate No. 2 shall be only used for vehicles. High noise vehicles/pillion riders shall be barred from Entry 21st NOV, 2017 onwards.
  • BFIT is proud to host HNBGU 43rd ATHLETIC MEET, held from 1st-13th NOV at Maharana Pratap Sports Stadium, Raipur.
  • BFIT creates history – once again BFIT has become champion in HNBGU 43rd Athletics Meet.

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